Ronnie Fieg: The Man Who Built KITH NYC & Revived Asics // Sickamore Hip Hops' A&R For The Culture

My hero, Ronnie Fieg.

I've been following Fieg for years.  I think I even applied to work for him, back when he was at David Z.

I'm not sure how I learned about him.  It was either one of three things....  Following the "cool kids" on Twitter, looking for a cute pair of boat shoes, or looking for a pair of dope sneakers, and I came across his Asics blog....

RF x Asics Gel Lyte III Volcano 2.0 made in Japan. Soon come.

A post shared by Ronnie Fieg (@ronniefieg) on Apr 12, 2017 at 2:15pm PDT

There was a point when I was obsessed with finding dope color ways and limited sneaker collaborations in my size.  I was particularly interested in New Balance, Nike and Asics.

RF x Asics - Diablo Volcano 2.0

A post shared by Ronnie Fieg (@ronniefieg) on Apr 11, 2017 at 8:22pm PDT

I think I actually connected with Fieg through Twitter once or twice.

I remember I was stuck on Sperry for a minute, back in 2009 and 2010, and I found their competitor shoe Sebago.

Ultimately, I learned about Ronnie Fieg x Sebago collaborations.

As much as you may want to believe, he's new to the game; his hustle has been the Blueprint of NYC streetwear/footwear for over 15 years.

Similar to Urban Fashion Sense 6 Style Tips series, Fieg's The Blueprint interview with Complex's Noah Callahan-Bever; is long over due. 😉

Fieg is a collaboration King and I'm such a fiend.  I'm hyped off just about every collaboration he drops. 💜

Waited my entire life for this opportunity. Thursday night, the world will see what the team has been working on for the last year.

A post shared by Ronnie Fieg (@ronniefieg) on Sep 4, 2017 at 5:46pm PDT

KITH NYC is the brain child of Ronnie's accomplishments. The store gives sneakerheads and street-wear connoisseurs an experience they wouldn't have anywhere else.

A post shared by Ronnie Fieg (@ronniefieg) on Aug 4, 2017 at 9:55am PDT

I broke down some of my favorite pieces from the Kith x Coca Cola collection live on the @cocacola Story. 🎯

A post shared by Ronnie Fieg (@ronniefieg) on Aug 5, 2017 at 1:12pm PDT

Still in awe over everything he's accomplished. What's your favorite Ronnie Fieg collaboration? 👟 Comment below.
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Because fashion and music go hand and hand, I have to post one of the music industry's dopest A&R interview below.

Sickamore, an Interscope Senior Vice President and A&R, hustled in a similar fashion, hailing from New York City and collaborating with artists on mixtapes. 💽

I met him back in 2014 at the Revolt Music Conference briefly, so it was refreshing to see this interview with him and Jinx of Complex's The Culture series to learn more about his journey.

I bet you didn't know he was the man behind some of your favorite artists' success; including Travis Scott and YG.

YG's song My Nxgga still bangs in any club.  I had crazy fun seeing him perform at The Fader x Converse event with Justine Skye a couple years ago.

Salute Sickamore.